I think about a world to come where the books were found by the golden ones, written in pain, written in awe by a puzzled man who questioned, "What are we here for?" All the strangers came today and it looks as though they're here to stay.

-David Bowie "Oh! You Pretty Things"

Friday, May 20, 2011

The Dark Knight Rises Viral Campaign

By now I'm sure everyone knows that filming has begun on The Dark Knight Rises. It just happens that there is also a viral campaign going on today. Earlier this morning, geek news sites began prompting their Twitter followers to tweet #thefirerises and to check out this image for The Dark Knight Rises. A magnifying glass appears and allows the viewer to see that the forming image is made up of Twitter profile pictures. If you scan the picture, it is possible to find your own picture. I found mine:

The full picture has materialized quite a bit since I first joined in on the fun. Almost immediately, the same news sites that began the buzz regarding this viral campaign had access to an unaltered version of the picture that we were constructing with our Twitter profile pictures.

As you can see, this is the first picture of Tom Hardy as Bane in the upcoming film The Dark Knight Rises. Many of us have been wondering how exactly Christopher Nolan is going to pull off a good Bane story, but I am sure that most of us are still childishly giddy to see such an impressive representation of Bane as this.

Now, I've decided to use The Dark Knight Rises viral campaign for my own purposes. I have been working on a side project, and the only way for you to find out more about it is to check out The Dark Knight Rises web site and search for this picture:

Feel free to leave your comments regarding either my viral campaign or The Dark Knight Rises viral campaign here.

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